VISION

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VISION *

Southern California

Founded, 1976

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18 skateboards in collection

Overview

Vision became one of the loudest and most visible skateboard brands of the 1980s, combining a serious skate team with aggressive branding, fashion, unusual graphics and a willingness to experiment with board design.

Founded by Brad Dorfman in Southern California, Vision expanded well beyond decks during the decade. Vision Street Wear turned the company’s bold square logo, clothing and footwear into a highly recognizable part of skate culture, while riders such as Mark Gonzales gave the skateboard side real credibility.

The boards themselves reflected that same willingness to stand out. Vision produced everything from heavily shaped decks and strange graphics to the Psycho Stick and, by 1989, the Double Vision — an early double-kick design that anticipated the more symmetrical direction skateboards would soon take.

Vision could be commercial, loud and sometimes excessive, but it was also genuinely experimental. That combination made it one of the defining visual presences of late-1980s skateboarding.

TEAM  

1983 

Leopard (Animal Skin Series)

TEAM  1983Leopard (White/Gold Fade)

TEAM

1983

Leopard (White/Gold Fade)

MARK ROGOWSKI

1984

Disposable: Bible

TEAM  

1986

Psycho Stick  mini

MARK GONZALES  1986Face

MARK GONZALES

1986

Face

TEAM  

1987

Boneyard

TEAM  

1988

Ripper II

MARK GONZALES

 1988

Fat Face 

JOHN GRIGLEY  

1988

II  mini

JOHN GRIGLEY  

1988 

II  mini in Silver.

MARTY JIMENEZ

 1988

Jinx II - Bat

MARK ROGOWSKI

 1988

Swirl II Mini  (Used)

TEAM  

1989

Double Vision

JOHNEE KOP  

1989

Kop II - Alien

KEN PARK  

1989

Wizard  mini

MARK ROGOWSKI  1989Diamond

MARK ROGOWSKI

 1989

Diamond

MARK ROGOWSKI

1990

Street Scene

BUCK SMITH  

1992

Working the Corner II

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